by admin | Dec 6, 2021 | Market Research
M6 – GM Micro-Challenge: Export PriceYour manager’s memo to you is below. In it your manager is giving you tasks to address regarding international trade. You are not expected to be an expert, just willing and able to use the resources available to develop an...
by admin | Nov 30, 2021 | Market Research
More than a brand name…Do you think people see past the brand name? Research and share examples of good and bad brand ethics. Do you think brands get away with unethical activity? Are there regulatory agencies that enforce ethical behavior? Would you protest a...
by admin | Sep 25, 2021 | Market Research
M2 – GM Micro-Challenge: Export PromotionYour manager’s memo to you is below. In it your manager is giving you tasks to address regarding international trade. You are not expected to be an expert, just willing and able to use the resources available to develop...
by admin | Aug 26, 2021 | Market Research
GM Micro-Challenge OverviewThe GM Micro-Challenges are intended to help you appreciate the resources available and challenges associated with global marketing to another country. For these assignments, you will assume the role of an employee at a company providing...
